Marketing Research: Methodological Foundations (The Harcourt Series in Marketing)
by Gilbert A. Churchill Jr., Dawn Iacobucci
ISBN 13: 9780030331015
Format: Hardcover (960 pages) Publisher: South-Western Published: 11 May 2001
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Marketing Management
by Dawn Iacobucci
ISBN 13: 9781337271127
Format: Paperback Publisher: Cengage Learning Published: 01 Jan 2017
Three Essential Analytical Techniques for the Behavioral Marketing Researcher: Median Splits, Mean-Centering, and Mediation Analysis: 31 (Foundations and Trends in Marketing)
by Dawn Iacobucci,Deidre L. Popovich,Georgios A. Bakamitsos
ISBN 13: 9781601989130
Format: Paperback (106 pages) Publisher: Now Publishers Inc Published: 01 Dec 2015
Advances in Services Marketing and Management: Research and Practice v. 6 (Advances in Services Marketing & Management: Research & Practice) (Advances in Services Marketing and Management, 6)
by David E. Bowen,Dawn Iacobucci,Teresa A. Swartz
ISBN 13: 9780762301768
Format: Hardcover (292 pages) Publisher: Emerald Group Publishing Limited Published: 12 May 1997
Continuing to Broaden the Marketing Concept (Review of Marketing Research (17))
by -,Dawn Iacobucci
ISBN 13: 9781787548251
Format: Hardcover (384 pages) Publisher: Emerald Publishing Limited Published: 17 Sep 2020
Marketing Management (Mindtap Course List)
ISBN 13: 9780357635087
Format: Paperback (336 pages) Publisher: South-Western College Publishing Published: 02 Aug 2021
A Chronology of Health Care Marketing Research: 47 (Foundations and Trends® in Marketing)
by Dawn Iacobucci (author)
ISBN 13: 9781680836301
Format: Paperback (474 pages) Publisher: Now Publishers Published: 30 Dec 2019
Handbook of Services Marketing and Management
by Teresa Swartz,Dawn Iacobucci
ISBN 13: 9780761916123
Format: Paperback (532 pages) Publisher: SAGE Publications, Inc Published: 18 Jan 2000
Networks in Marketing
ISBN 13: 9780761901402
Format: Illustrated (464 pages) Publisher: SAGE Publications, Inc Published: 10 Oct 1996
Mediation Analysis (Quantitative Applications in the Social Sciences)
ISBN 13: 9781412925693
Format: Illustrated (104 pages) Publisher: SAGE Publications, Inc Published: 04 Jun 2008